content marketing Archives

Content marketing: 5 essential types

9th Nov, 2023 |
By MYOB Team

Looking for the most effective types of content you can use to grow your business? Discover the best content marketing formats with this handy guide.

Small business SEO: A guide to getting found in Google

1st Nov, 2021 |
By Kyle Arnold

Online visibility is more important now than ever for a small business. That’s why understanding and implementing an SEO strategy should be a key focus.

Marketing for tradies: Getting the most from LinkedIn

1st Jul, 2019 |
By Kellie Byrnes

If building a website sounds like too much hassle for you, then growing a network in LinkedIn might be the ideal way to grow your trades business online.

How to create a website for your small business in 2019

1st Apr, 2019 |
By Renae Smith

Having an online presence is vital to ensure that businesses stay relevant in the digital age. For most companies, a simple social media page just doesn’t cut it and a ‘proper’ website is needed. Luckily, as the world embraces the digital age, it’s easier to create a website than ever before.

5 steps to de-cluttering your marketing plans

18th Mar, 2019 |
By Ailsa Page

De-cluttering isn’t only for shelves and sock drawers – the Marie Kondo magic works for marketing plans, too.

7-step process for using LinkedIn to recruit employees

8th Mar, 2019 |
By Renae Smith

Using LinkedIn to recruit employees for your small business is a no-brainer but getting started may be daunting for the uninitiated. Here’s how to put your best foot forward the first time.

4 sure-fire video content marketing tactics

6th Mar, 2019 |
By Benjamin Kluwgant

Today, almost everyone can create powerful video content, but few get it right. For businesses seeking to share their message, understanding how to cut through with their video content marketing strategy is critical for success

Think in Colour – Being your own boss as a creative professional

21st Feb, 2019 |
By Campbell Phillips

Jessamy Gee took on a lot of risk when starting her creative professional services business. Now that Think in Colour has been in operation for nearly a decade, we asked her to share some of the secrets to her success.

Blogging builders – Content marketing for trades and construction

20th Feb, 2019 |
By Kellie Byrnes

Tradespeople and blogging aren’t often mentioned in the same breath, but there’s a strong case to be made for tradies jumping into the content marketing game as a way to strengthen their client base.