It’s easy to get stuck in the day-to-day of running a retail business, but finding time to surprise and delight your customers is key to ongoing success.
Customers hold the key to great marketing, how to change your products and how to improve your service – getting this information, however, can be tricky.
The Chinese market can be a lucrative place, but you can’t just dip your toe in the water. Here’s some advice for doing business in China.
If you ever thought you were in the business of selling an item or a service, think again. You’re actually in the business of selling an experience.
Customer research is often overlooked in business, but given your customers are the foundation of your business it should be front and centre.
Meeting customer expectations is vitally important for small businesses – but it’s not always easy to meet them when time and resources are scarce.
It’s hard to know exactly what the future will look like, but we can say with certainty that the customer will be at the core.
If attracting new customers is causing you headaches, you’re not alone. MYOB has found it puts around a quarter of business owners under pressure.
Tech failures are one of life’s unavoidable obstacles, but what do you do when that tech failure affects your customers?